Intern Spotlight: Hailey Bauer

Giant Voices is excited to welcome Hailey Bauer to the team as a summer 2024 intern! Get to know her in this intern spotlight. Find out more about her education background, degree, favorite hobbies and more.

Hi there, my name is Hailey!

I’m thrilled to join Giant Voices as an intern this summer, gaining valuable marketing experience and learning how to utilize consumer insights to make better marketing decisions and business recommendations.

Where are you going to school and when are you graduating?

I’m currently attending the University of Minnesota-Duluth and will graduate in the Fall of 2024.  

What is your major?

I’m majoring in Consumer Insights and Analytics (CIA) with a minor in Marketing.

I chose to go this route because I have always loved to analyze things and look deeper into what causes certain events. This major has taught me how to take a mess of data and find meaning in it.

With an internship at Giant Voices, I’m excited to grow even more in my ability to uncover insights and use them to make recommendations to help a business succeed.

What is your favorite class?

My favorite class was Consumer Behavior. I find the psychology behind why consumers think and behave in the way that they do very fascinating.

I love learning how you can use this understanding of the consumer to shape your marketing strategy to be more influential and effective. Knowing how your consumer thinks and behaves is so important and should always be highly considered when developing any sort of marketing strategy.

What interests you most about marketing?

I think some businesses really overlook the importance of marketing—having a good marketing strategy can hugely impact their success. I love that there ares so many aspects of marketing and so many different ways a business can choose to approach this.

What is something most people don’t know about you?

I studied abroad in Ireland last spring and got the chance to visit ten different European countries while I was there. This experience greatly influenced how I view the world around me and the people who live in it.

I loved that I got to meet so many people from across Europe and some of my closest friends were from Germany, Sweden and France, just to name a few. My favorite memories I have from that semester are the deep conversations with these people who have lived such different lives than me.

What are your hobbies?

I love to be active and spend time outdoors, which is why I love living in Duluth. Hiking, camping, running, biking, skiing, working out and gardening are some of favorite things to do!

I also love to travel—some of my favorite trips that I’ve done with my family include Glacier, Olympic and Rocky Mountain National Parks.